ALLIE POMPEO
experience
RESUME
ACCOUNT MANAGER
The Shipyard | June 2023 - present
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Act as the primary liaison between clients and the agency, to ensure seamless communication and project delivery.
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Manage client relationships to ensure marketing campaigns align with goals, budgets, and timelines.
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Collaborate with internal teams to execute multi-channel marketing strategies for clients in diverse industries.
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Analyze campaign performance and provide actionable insights to refine marketing efforts.
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Develop creative solutions to address client challenges and enhance brand positioning.
FREELANCE MARKETING
Freelance | May 2019 - present
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​Plan and execute social media strategies, driving audience engagement across platforms like Instagram, Facebook, and Pinterest.
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Design marketing collateral using tools like Adobe Illustrator, Canva, and Photoshop to ensure cohesive branding.
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Develop and manage content calendars tailored to client goals and target audiences.
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Create email marketing campaigns and website updates to strengthen digital presence and brand messaging.
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Provide marketing analytics and insights to guide strategic decision-making for clients across various industries.
BRAND MANAGER
Acacia + Spruce | January 2022 - February 2023
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Oversaw content creation and social media management across multiple platforms, ensuring alignment with brand standards.
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Developed marketing materials and campaigns to enhance brand awareness and customer engagement.
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Coordinated photo and video shoots to support marketing initiatives and elevate the brand’s visual identity.
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Streamlined client onboarding processes to improve communication and project workflows.
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Managed administrative tasks and team coordination to support daily operations and long-term goals.
ACCOUNT MANAGER
Coast Creative | May 2021 - January 2022
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Acted as the primary liaison between clients and the agency, ensuring seamless communication and project delivery.
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Supervised Account Coordinators in creating and managing marketing content calendars.
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Facilitated client onboarding, developing strategic marketing plans tailored to individual business needs.
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Coordinated with vendors and internal teams to produce high-quality content and marketing assets.
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Supported marketing initiatives with detailed analytics and reporting.
JR. BRAND MANAGER
Raindrop Marketing | February 2020 - May 2021
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Acted as the primary liaison between clients and the agency, ensuring seamless communication and project delivery.
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Collaborated with cross-functional teams to deliver cohesive marketing campaigns across various channels.
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Managed timelines, scopes of work, and project tasks to ensure campaigns were completed efficiently.
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Created email marketing campaigns and newsletters aligned with client branding and messaging.
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Produced comprehensive marketing reports to inform strategy adjustments and client communications.
MARKETING MANAGER + ASSISTANT COORDINATOR
Fawn Events | August 2018 - March 2021
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Managed digital marketing efforts, including website updates, email campaigns, and social media content creation.
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Supported the planning and execution of events, ensuring all logistics and vendor relations were handled smoothly.
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Designed branded marketing materials to elevate client experiences and promote events effectively.
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Contributed to administrative tasks and client coordination to maintain project efficiency and organization.
OFFICE COORDINATOR
Activbody, Inc. | November 2018 - February 2020
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​​Coordinated global trade show logistics, ensuring successful representation at key industry events.
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Assisted with content creation, including blog writing and product sourcing, to support marketing initiatives.
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Managed administrative processes such as invoicing, order processing, and customer service.
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Streamlined workflows using tools like QuickBooks, Microsoft Office, and Trello to enhance team productivity.
MARKETING COORDINATOR
iTAN Franchsing, Inc | January 2017 - November 2018
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Developed and executed marketing plans and promotions to support franchisees and grow brand presence.
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Designed email marketing campaigns, website updates, and promotional materials to align with brand standards.
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Coordinated marketing activities with vendors, including photo shoots, social media content, and analytics reporting.
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Provided strategic guidance to franchisees through regular updates and promotional resources.
INTERN
Beach House PR + Social | January 2016 - May 2016
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Supported influencer outreach and media relations by maintaining media lists and conducting research.
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Assisted with content creation for social media and blogs, contributing to improved client visibility.
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Coordinated product shipments to clients and influencers to support PR campaigns.​​
education
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BACHELOR OF ARTS, COMMUNICATIONS
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California State University, Fullerton
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2016 | GPA: 3.6
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Kappa Tau Alpha: Communications Honor Society
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Dean’s List
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Cum Laude
skills+abilities
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Graphic Design (Canva, Photoshop, InDesign, Illustrator)
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Website Creation & Maintenance (Wordpress, Squarespace, Wix)
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Email Marketing (Mailchimp, Infusionsoft, FloDesk, Fishbowl)
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Social Media Management (Later, HeyOrca)
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Text Ripple
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Task Management (ClickUp, Asana, Monday.com, Basecamp)
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G-Suite
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Microsoft 365
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Client Services & Relationship Management
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Project & Account Management
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Creative Content Development
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Marketing Strategy & Execution
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Digital Marketing & Analytics
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Content Production Coordination
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Event Coordination
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Administrative & Operational Skills